Your history and legacy as a company isn’t just an asset. It might also be a liability. Consumers and employees that are more and more jaded prefer brands without tradition and history because they have nothing to hide. These companies are innocent at birth, and they have been born in a transparent world.
The future workplace will be multi-generational, with four generations working side-by-side. Traditional notions of hierarchy and seniority will become less important. The skills for leading and managing the 4G workforce, and for facilitating collaboration across multiple generations and their values, will be in increasing demand.