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Lean startup

"Think big. Start small. Scale Fast."

Lean startup philosophy helps Start-Ups to move faster.

A movement that is transforming how new products are built and launched. Minimize the total time through the loop: Build, Measure and Learn. The first step is figuring out the problem that needs to be solved and then developing a Minimum Viable Product (MVP) to begin the process of learning as quickly as possible.

Once the MVP is established, a startup can work on tuning the engine. This will involve measurement and learning and must include actionable metrics that can demonstrate cause and effect question.


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    Coined by: Eric Ries

    E.g: Dropbox revolutionized an extremely easy-to-use, seamless application, the company started iterating their product much faster in order to test what customers really wanted, early and often. Using Lean Startup principles, in just 15 months, Dropbox went form 100,000 registered users to over 4,000,000.

    The Lean Startup

    The Lean Startup

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