The answer to this question is the value proposition that the company offers to the employee. It is key for engagement. It must be real and relevant. We understand and value propositions that are useful, simple and transparent. Employer value proposition? Get real!
The WIIFM
In Leadership
What Is in It For Me? What else can you offer me, as a company, in addition to my salary?
Additional Info
- References & Web Links:
E.g. The Siemens´WIIFM
Webs & Links: Enviable workplace






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